13 Jan Which e-Ecommerce CMS is Best?
CMS stands for website content management system which enables the user to integrate the related systems in order to improve the management, interpretation, and analysis of the web-based activities. For example, by using these systems you can better manage your websites, blogs, newsletters, social media, webzines and email marketing. CMS helps business develop analytics, improve their customer experience and generate vital data for multi-media, integration and tactical and strategic planning.
With great web content and its management, you will manage to capture the interest of your audience and generate interaction and engagement, while you are increasing the site’s visibility which later leads to effective marketing strategy and eventually to the development of competitive advantage. There are plenty of different CMS platforms, but here we will talk about the five best CMSs for e-commerce.
Magento is this year’s most popular e-commerce CMS. Its market share is 19.64% in the top one million websites. What is very interesting about this CMS is that is free, and that is an open-source platform written in PHP. Originally, this software was developed by Varien, Inc, a private company in USA, headquartered in Culver City, California.
The first general-availability release of this platform happened on March 31 in 2008, but Varien’s CEO later sold a great part of shares of the company to eBay, which led to the great success of the company.
Some of the features this software offers are commerce cloud, page builder, customer segmentation and personalization, content staging and preview, merchandising and so on.
The second best e-commerce CMS certainly is WooCommerce with a market share of 17.65%. It is also free, just like Magento, but it is a plugin for WordPress. It is an open-source plugin and it is designed for small to large-sized online merchants who use WordPress. It was launched on September 27 in 2011, and it quickly became popular because it is easy to install and customize, plus it is free.
Some of the great features this plugin offers include unrestricted customization, numerous themes, built-in blogging, attributes and tags for the products and so on.
Shopify is the third best CMS for e-commerce in 2018, with its market share of 10.03%. However, Shopify is not free like the previous two platforms; its price ranges from $29 to $299.
Shopify is a Canadian e-commerce company with its headquarters in Ottawa. The company reported having more than 600,000 merchants using their platform, with total merchandise volume above $55 billion.
What makes this platform great for use are its features which include a fully customizable website, online store, and blog, unlimited product inventory, bandwidth and customer data and many others.
Next on the list of best CMS for e-commerce is the BigCommerce. Its price ranges from $29 to $249 and it is an e-commerce software for businesses. It is a privately held technology company from Austin, Texas, founded in 2009. It also has additional offices in San Francisco, California, and Sydney, Australia. The company reported having $16 billion in sales in total.
What made this platform enter the list of best CMS for e-commerce is its ability to help you build your own site, design the store, drive traffic in it, accept payments, analyze your business and many other useful features.
Another free e-commerce CMS is Opencart. It is this year’s fifth most popular CMS with its market share of 3.43%. Opencart is an online store management system, based in PHP, using MySQL database and HTML components. Its support is provided for several different languages and currencies and it is available under General Public License.
Opencart offers to their users an administrator dashboard, user management, multi-store features and many other attributes and options.
With these five e-commerce CMS software platforms, you can bring your business to a higher level and easily manage your data, interface and make it customer-friendly. The only thing left to do is figure out which e-commerce CMS is best for your needs.
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